Buy any Dairy Farmers or Pura 1L, 2L or 3L fresh milk from any participating retailer in NSW, VIC or QLD and 10 cents per litre goes to our drought relief fund*

 

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Lion Dairy & Drinks (Lion) announced it will temporarily increase the wholesale price of its Dairy Farmers and Pura branded white milk products to support its dairy farmers impacted by drought as part of a broader raft of support measures already in place for farmers in need.

From 1 October – 31 January, the temporary 10 cent per litre wholesale price increase will be applied to all Dairy Farmers and Pura 1L, 2L, and 3L white milk products and will be sold to participating retail outlets across New South Wales, Victoria and Queensland.

Every cent of the funds raised in each state during the activation will be distributed to drought-affected dairy farmers in that state who supply Lion either directly or through the Dairy Farmers Milk Cooperative (DFMC).

Lion is committed to playing its part to help our dairy farmers through the drought crisis, and has already taken a number of other steps including:

  • Offering our farmers impacted by the drought across New South Wales access to interest-free loans to purchase feed, under The Lion Dairy Pride Forage Loan Scheme;
  • Offering our farmers access to discounted feed such as brewers’ grain and citrus pulp, which is sourced from Lion’s alcohol and juice operations;
  • Helping to fund productivity improvements on farm through the Lion Dairy Pride Landcare Grants Scheme;
  • Helping farmers improve all areas of their businesses, from milk quality through to effective business management, through Lion’s Dairy Pride online self-assessment tool; and
  • Continuing to offer our Lion Dairy Pride Farmer Support Program – an independent and confidential 24 hour counselling support service to our farmers, their families and staff, to help them address any personal issues and access further support if needed.

Lion Dairy & Drinks Managing Director, Kathy Karabatsas, said: “With 100% of New South Wales drought-declared, along with areas across Northern Victoria and South-East Queensland, we know that the dairy farmers supplying us in these regions are doing it tough, especially with escalating costs including for feed and water.”

“We are grateful we have secured the support of major grocery and convenience customers, who have indicated their acceptance of this wholesale price increase to Dairy Farmers and Pura branded milk products, knowing that 100 per cent of the increase is going directly to the farmers who supply our milk.”

Lion also strives to provide clarity and transparency for our dairy farmers in relation to milk pricing and contracts. We offer farmers a variety of contract length and pricing options, including offering farmers in the Southern Region fixed and variable pricing options, with farmers able to select the option that best suits the needs of their business. Lion does not believe in retrospective changes in milk price. It has never introduced retrospective payments as part of its milk contracts and does not support them as a matter of principle.

Lion’s Farm Services Team will continue to work closely with all of our farmers in drought-affected regions to monitor conditions and do what it can to assist further.

HOW THE FUNDING SCHEME WILL WORK

Funds raised via the 10 cent per litre increase in wholesale pricing for Dairy Farmers and Pura white milk will be paid each month to Lion’s participating dairy suppliers in the impacted regions of New South Wales, Northern Victoria and South East Queensland as a special line item called Lion Drought Assistance.

A committee will oversee the payment process and provide appropriate independence and transparency. The Committee will comprise a management representative from the DFMC, a Lion direct dairy farmer and Murray Jeffrey, Lion’s Agricultural Procurement Director. The committee will meet regularly to oversee the scheme’s implementation and to ensure the timely delivery of funds to our drought-impacted farmers.

A representative from a professional auditing firm will be appointed as the scheme’s independent auditor and will be invited to attend Committee meetings.

Funds will be distributed amongst suppliers in the drought-affected regions on a cents-per-litre basis. For example, if the amount raised from the wholesale price increase in one state in a given month is $100,000, and the raw milk volume from suppliers in that state’s drought affected region is 5,000,000 litres in total, this will equate to a 2c per litre Lion Drought Assistance Payment to our dairy suppliers in that region. There will be no obligation on suppliers to accept any Lion Drought Assistance Payments.

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Over the last two months Lion Dairy & Drinks (Lion) added two new products to the much-loved Dare Iced Coffee range – Dare Triple Espresso and the deliciously smooth Dare Caramel Latte.

Dare Triple Espresso comes in response to requests from dedicated Dare fans who have been craving a bigger caffeine hit and stronger coffee flavour.

“Dare fans have been telling us that they want the option of a stronger coffee kick in their iced coffee, without compromising on the delicious Dare taste,” said Managing Director of Lion Dairy & Drinks, Kathy Karabatsas.

“We’re excited to deliver this and the early signs of performance are encouraging.”

Retailers are increasingly expecting that market leading non-alcoholic ready-to-drink (NARTD) beverage brands launch new products at scale and we are truly excited that we were able to launch Triple Espresso in this way.

Kathy said we have taken note of trends both in the hot coffee and iced coffee markets towards stronger flavoured coffee and greater caffeine delivery.

“We are really excited to be launching our first national Dare product. We felt a Triple Espresso variant under Dare was something that consumers will love. We have a great deal of confidence in the proposition – it not only tastes great but it really stands out in the fridge with the metallic packaging.”

Dare Triple Espresso is available in 500ml only, across Independent Grocery Outlets, Petrol Stations and local convenience stores nationwide[1]. In late October it will be launching into Coles and Woolworths.

Dare has also released the long awaited Dare Caramel, in a 750ml bottle. Previously a limited-edition exclusive for 7/11 in a 500ml bottle, customer demand for the flavour led the Dare team to make Caramel Latte a permanent fixture.

In bringing back Caramel, Dare has taken customer feedback on board to make the flavour even more delicious than before – so the great tasting new release is a shout out to Dare’s die-hard fans that helped guide the reformulation.

This time around, there’s more to enjoy with the flavour upgrading to a bigger and better 750ml bottle, available in Woolworths and Woolworths Petrol exclusively until November, before rolling out in petrol stations, convenience outlets and corner shops nationwide[2].

And, of course, all iced coffee products within the Lion family are made exclusively with 100% Aussie milk.

[1] Not available in the Northern Territory

[2] Not available in the Northern Territory

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One of Lion’s most innovative dairy brands, The Culture Co, is continuing its growth trajectory throughout 2018, with August marking the biggest ever month of sales for the brand!

The brand’s leading SKU – its 1kg natural option – is the current leader in the market with 16.8% value share, while the brand overall boasts 31% volume share of probiotic yogurt, with no signs of slowing down.

The Culture Co will be continuing to drive consumer awareness and trial for the remainder of 2018, through a national cross-promotion partnership with Bakers Delight, designed to educate consumers on the delicious taste, and health benefits, of probiotic kefir.

Q4 will also welcome the launch of 250g Mango and Blueberry SKUs which make the perfect healthy option for those looking for a nutritious portable snack. This is an exciting innovation for the band that has seen a desire from customers to enjoy the range beyond just their breakfast table.

The Culture Co products are free from artificial colours, flavours and preservatives and taste delicious. The range is now available in nearly 1,000 grocery stores across the country, and will be continuing its growth momentum into 2019.

Why do customers love The Culture Co?

The Culture Co is a natural probiotic kefir that contains over one billion friendly live cultures per serve. These live cultures promote good gut health, aid healthy digestion, and are packed with probiotics.

What is kefir?
Kefir is a yogurt that has a thinner consistency than regular yoghurt, making it easier to pour. The Culture Co’s probiotic kefir combines live cultures – different to those used within standard yoghurt – to create a smooth and delicious taste.

The Culture Co is one of the exciting ways that Lion Dairy & Drinks is innovating within the dairy portfolio, creating an exciting product that taps into current consumer trends with a new way to enjoy dairy.

For more information on Culture Co, visit: http://www.thecultureco.com.au

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It’s an exciting time at Lion Dairy & Drinks with new specialty cheese products launching for King Island Dairy and Mersey Valley along with a pop up store at Queen Victoria Market in Melbourne in November.

Major events such as the Spring Racing Carnival and festive season celebrations spike consumer interest in creating the perfect platter to enjoy with their family and friends.

King Island Dairy has introduced Pepperberry Cheddar and delivered Stormy Wash Rind in a new 160g size. Both are the perfect addition to summer cheeseboards to be shared with family and friends.

Made using 100% King Island Milk and 100% Tasmanian pepper berries, The King Island Dairy Pepperberry Cheddar has a classic cheddar taste coupled with subtle pepper undertones.  Available from retailers in the cut and wrap deli sections, it will launch in November.

King Island Dairy has also introduced its popular King Island Dairy Stormy Washed Rind in a more accessible size of 160g.

Initially made like a typical brie, the cheese is shaped, brushed and washed regularly with brine solution giving it it’s unique flavour, distinctive aroma and red colour.

Cameron Bruce, General Manager, Cheese, said it was already popular with consumers,

“We’re proud to share that The Stormy Washed Rind has done exceptionally well in its first few weeks of sales, selling well above projections,” she said.

“The cheese is still in high demand and we expect this to continue as Spring Racing Carnival and Christmas celebrations roll around.”

With two new additions to the range it’s the perfect time for King Island Dairy’s pop up store at the Queen Victoria Market.

The pop up will run from Thursday 8 – Sunday 11 November sharing samples directly with consumers and exploring avenues for growth outside traditional grocery stores.

Mersey Valley has also added a new product to the Little Entertainers range with a 80g handy snack pack in both Classic and Pickled Onion flavours. This addition is the perfect snack size, encouraging portion control and providing customers with a delicious on the go snack.

With new product developments and exploration of non-traditional avenues of sales it’s an exciting time for our cheese portfolio.

 

 

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Lion Dairy & Drinks (Lion) today announced it will temporarily increase the wholesale price of its Dairy Farmers and Pura branded white milk products to support its dairy farmers impacted by drought as part of a broader raft of support measures already in place for farmers in need.

The temporary 10 cent per litre wholesale price increase will be applied to all Dairy Farmers and Pura 1L, 2L, and 3L white milk products sold to participating retail outlets across New South Wales, Victoria and Queensland from Monday 1 October for a period of time.

Every cent of the funds raised in each state during the activation will be distributed to drought-affected dairy farmers in that state who supply Lion either directly or through the Dairy Farmers Milk Cooperative (DFMC).

Lion is committed to playing its part to help our dairy farmers through the drought crisis, and has already

taken a number of other steps including:

  • Offering our farmers impacted by the drought across NSW access to interest-free loans to purchase feed, under The Lion Dairy Pride Forage Loan Scheme;
  • Offering our farmers access to discounted feed such as brewers’ grain and citrus pulp, which is sourced from Lion’s alcohol and juice operations;
  • Helping to fund productivity improvements on farm through the Lion Dairy Pride Landcare Grants Scheme;
  • Helping farmers improve all areas of their businesses, from milk quality through to effective business management, through Lion’s Dairy Pride online self-assessment tool; and
  • Continuing to offer our Lion Dairy Pride Farmer Support Program – an independent and confidential 24 hour counseling support service to our farmers, their families and staff, to help them address any personal issues and access further support if needed.

 

Lion Dairy & Drinks Managing Director, Kathy Karabatsas, said: “With 100% of New South Wales drought- declared, along with areas across Northern Victoria and South East Queensland, we know that the dairy farmers supplying us in these regions are doing it tough, especially with escalating costs including for feed and water.”

“We are grateful we have secured the support of major grocery and convenience customers, who have indicated their acceptance of this wholesale price increase to Dairy Farmers and Pura branded milk products, knowing that 100 per cent of the increase is going directly to the farmers who supply our milk.”

Lion Dairy & Drinks also strives to provide clarity and transparency for our dairy farmers in relation to milk pricing and contracts. We offer farmers a variety of contract length and pricing options, including offering farmers in the Southern Region fixed and variable pricing options, with farmers able to select the option that best suits the needs of their business. Lion does not believe in retrospective changes in milk price. It has never introduced retrospective payments as part of its milk contracts and does not support them as a matter of principle.

Lion’s Farm Services Team will continue to work closely with all of our farmers in drought-affected regions to monitor conditions and do what it can to assist further.

FUNDING SCHEME DETAIL

Funds raised via the 10c per litre increase in wholesale pricing for Dairy Farmers and Pura white milk will be paid each month to Lion’s participating dairy suppliers in the impacted regions of NSW, Northern Victoria and South East Queensland as a special line item called Lion Drought Assistance.

A committee will oversee the payments process and provide appropriate independence and transparency. The Committee will comprise a management representative from the DFMC, a Lion direct dairy farmer and Murray Jeffrey, Lion Agricultural Procurement Director. The committee will meet regularly to oversee the scheme’s implementation and to ensure the timely delivery of funds to our drought-impacted farmers.

A representative from a professional auditing firm will be appointed as the scheme’s independent auditor and will be invited to attend Committee meetings.

Funds will be distributed amongst suppliers in the drought-affected regions on a cents-per-litre basis. For example, if the amount raised from the wholesale price increase in one state in a given month is $100,000, and the raw milk volume from suppliers in that state’s drought affected region is 5,000,000 litres in total, this will equate to a 2c per litre Lion Drought Assistance Payment to our dairy suppliers in that region. There will be no obligation on suppliers to accept any Lion Drought Assistance Payments.

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Farmers Union High Protein Low Fat Yogurt and Yoplait Petit Miam Plain yoghurt are finalists in the 2018 Healthy Food Guide Awards.

This is a guide to the most nutritious food products available in supermarkets, published annually by Healthy Food Guide Magazine.

The Healthy Food Guide Awards help shoppers select the healthiest packaged food options available, and are judged by a panel of qualified dietitians to ensure that winning products are a great choice for consumers across the country. From a wide range of entries these judges shortlist to six finalists per category (10 categories in total) and Lion Dairy & Drinks (Lion) is proud to have two great nutritious products shortlisted within the awards.

Farmers Union High Protein Low Fat Yogurt has been shortlisted in the Best Yoghurt category, and Petit Miam Plain is a finalist in the Best Lunchbox Snack category. This is the first time these products have been shortlisted for the Healthy Food Guide Awards.

Farmers Union High Protein Low Fat Yogurt is a favourite of Australian consumers, and a great addition to any healthy diet. The yoghurt contains high quality protein which is an essential part of a balanced diet, and the goodness of calcium, all with no added sugar! This product contains Farmers Union’s signature tart taste making it a great option to incorporate within cooking, or to enjoy by itself.

Yoplait Petit Miam Plain yoghurt contains no added sugar, flavours or preservatives, and is filled with the goodness of milk, in a convenient pouch size for kids. The pouches make a great inclusion within kids’ lunchboxes and are a choice parents can feel good about providing their kids.

These products, and many others across the Lion Dairy & Drinks portfolio, illustrate Lion’s commitment to continuing to improve the nutritional goodness of our product portfolio, as well as commitments to further improve the nutrition content of our products, address pack and serving sizes, and increasing the nutritional literacy of Australian consumers.

Winners will be announced in the November issue of Healthy Food Guide Magazine.

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Dairy Australia has created a feed shortage website where farmers can find all the information they need in one spot.

The Feed Shortage 2018 website has some great information around feed budgeting, drought feeding options, hay and grain reports and mental health and wellbeing.

Dairy Australia says Australia’s fodder market continues to be tight and suggest farmers plan ahead and make informed decisions with these tools and resources.

It has resources available to support farmers ranging from feed planning and budgeting, to the latest market information.

You can watch the video on the website to learn more about the impact of cost and climate on farm, and the actions farmers are taking to manage high feed costs. There are also fact sheets on managing pasture paddocks in dry conditions.

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The Burnie Ten has a new naming rights partner. The Heritage (Burnie), already a major partner, will continue its involvement this year as Naming Rights Partners of Tasmania’s iconic road race.

“For us this is a natural progression and demonstrates our strong commitment to promote, support and encourage positive health outcomes for our local community,” Cameron Bruce, General Manager Lion Specialty Cheese, said.

“The Burnie Ten is iconic in Tasmania and is held in high regard as an important race on the Australian running calendar. Alongside this, the race has tremendous support from the Tasmanian community attracting nearly 3,000 people from across the State.

“This new partnership is a terrific endorsement of the efforts of all our volunteers and recognition of the substantial public support the race enjoys.”

Burnie Ten race director Rick Ferguson agreed and said the Heritage has a long-standing reputation of community involvement.

“The Heritage has been a major business partner of the Burnie Ten for many years as well as being the Naming Rights Partner of the Burnie Athletic Club’s Burnie Gift, so it is wonderful to have them take on this Naming Rights Partnership,” he said.

The Heritage Burnie Ten will be held on Sunday 21 October 2018. There will be three separate races this year:

“The Heritage Burnie Ten is incredibly fortunate to enjoy the level of community support we have every year. The region is justifiably proud and this year we celebrate 34 years, which is a great accomplishment for those who have been involved over the past three decades,” Rick Ferguson said.

“The Heritage Burnie Ten attracts the very best of the nation’s elite athletes. Out of all our State’s fun runs we are the richest race in Tasmania with over $16,000 in prizemoney and we boast the quickest time for 10km (Darren Wilson’s 28:11 in 1997).

“The Heritage Burnie Ten is still the biggest event of its type in Tasmania outside of the State capital.”

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Applications have now closed for the 2018 Lion Dairy Pride Landcare Grants Program and successful applicants will be notified next month.

If your farm has been selected, you will know that reporting is a core requirement of the grant and your progress report is due 21 December 2018.

This report must include evidence of the improvements described within your original application, such as energy bills and before/after photos. Landcare Australia will liaise with you on your reporting requirements and if you have any questions at all, please do contact them on grants@landcareaustralia.com.au  

If you have received funding for an energy efficiency project, you are required to provide evidence of a reduction in energy usage (in kilowatt hours (kWh) and tonnes of carbon), for at least 12 months before, and 12 months after grant funds are provided – so it is important that you are maintaining detailed monitoring.

“We are delighted to have received a strong volume of applications for this year’s Lion Dairy Pride Landcare Grants Program”, said Lion Dairy & Drinks Managing Director Kathy Karabatsas.

“If you have not been successful with your application this time around, we encourage you to not be discouraged from your efforts to make your business more sustainable.

Sustainability is a key priority for Lion, and the Lion Dairy Pride program is rich with advice and resources that can help inform more sustainable practices for your business.

We also hope to continue our successful partnership with Landcare for years to come, and encourage you to reach out to your Farm Services Representative if you’d like to discuss your businesses’ sustainability practices.”

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